Cranberry Juice Powder


What is cranberry juice powder used for?
Cranberry juice powder is mainly used in dietary supplements to support urinary tract health and provide antioxidant benefits. In the food and beverage industry, it serves as an ingredient in fruit juices, fruit-flavored drinks, yogurt and baked goods, adding natural red color and a sweet and sour taste. It can also be applied in functional foods, such as healthy snacks and meal replacement products.

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Product name: |
Cranberry juice powder |
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Appearance: |
Purple red powder powder |
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Odour: |
Cranberry flavor, no off-odor |
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Excipient: |
Maltodextrin |
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MOQ: |
1kg |
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Packing: |
1kg/bag, 20kg/carton |
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Storage: |
Sealed, light-proof, cool and dry storage |
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Shelf life: |
24 Months when properly stored. |
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Certificate: |
ISO9001, FSSC22000, etc |
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Recommended dosage: |
Food: 0.5%–5% recommended addition Health supplements: 5%–20% recommended addition |

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Product name: Cranberry juice powder |
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Items |
Specification |
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Colour: |
Purple red |
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Taste: |
Characteristics Cranberry taste, free from off taste |
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Flavour & odor: |
Characteristics Cranberry flavour, no off-odors |
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Appearance: |
Powdery, no delamination |
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Moisture: |
≤ 7.00% |
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Lead: |
≤ 1.00 mg/kg |
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Aerobic plate count: |
n=5, c=2, m=10000, M=50000 |
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Coliforms: |
n=5, c=2, m=10, M=100 |
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Molds: |
≤ 50 CFU/g |
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Salmonella: |
Negative/25g |

Beverages & Drinks Industry
Instant Solid Drinks: Directly processed into cranberry instant powder and meal replacement powder.
Liquid Drinks: Added to fruit juices, sparkling water, milk tea and coffee to enhance flavor and nutritional value.
Functional Drinks: Used in the production of antioxidant-themed oral liquids and concentrated beverages.
Dairy Products & Frozen Foods
Yogurt, Cheese & Milk Tablets: Imparts a light red color and sweet-sour taste to the products after addition.
Ice Cream, Ice Lollies & Smoothies: Enhances flavor layers, while its stability prevents flavor loss during freeze-thaw cycles of products.
Bakery & Snack Foods
Baked Goods: Applied to bread, cakes, biscuits, cookies, bagels, etc., to improve color and taste.
Snack Foods: Added to cereals, nut bars, energy balls and filled candies to increase nutritional value and flavor diversity.
Health Products & Dietary Supplements
Tablet Candies & Capsules: Serves as a raw material for urinary health and beauty supplements, featuring the efficacy of proanthocyanidins.
Meal Replacements & Nutritional Powders: Combined with protein powder, dietary fiber powder, to strengthen the antioxidant capacity and nutritional balance of products.
Pet Foods
Applied to pet snacks and pet health products, leveraging its natural antioxidant properties and palatability to boost the nutrition and attractiveness of pet food.

High Nutrient Retention
The spray-drying process preserves key active ingredients in cranberries, including proanthocyanidins, vitamin C, ellagic acid, and flavonoids, delivering outstanding antioxidant performance.
Stable Form & Easy Storage
It exists as a uniformly powdered product with excellent fluidity. Unlike fresh juice or concentrated juice, it requires no refrigeration and can be stored at room temperature in sealed containers. It features a longer shelf life and lower transportation costs, making it ideal for industrial applications.
Pleasant Sweet-Sour Taste
It retains the natural sweet-sour flavor of cranberries without any noticeable bitterness or astringency. It can directly modulate the flavor of food and beverages, eliminating the need for excessive addition of sweeteners.
High Application Flexibility
The spray-dried product has good solubility; it dissolves quickly in water, milk, yogurt and other bases, and can also disperse evenly in solid materials, adapting to a wide range of production processes.
Natural & Healthy Properties
Free from artificial colors and flavors, it complies with the clean label trend and meets consumers' demand for natural and healthy food.

Q1: Is cranberry juice powder healthy?
Moderate consumption of cranberry juice powder is beneficial to health, as it retains the core nutrients and bioactive compounds of fresh cranberries. Rich in antioxidants such as polyphenols and vitamin C, it can reduce oxidative stress. Its unique type-A proanthocyanidins inhibit bacterial adhesion to the urinary tract, lowering the risk of urinary tract infections, and may also help support cardiovascular health.
Q2: How much cranberry juice powder should one take daily?
There is no universal standard. Adults are generally advised to take about 10 grams per day. The specific dosage should be adjusted according to product purity, personal physical condition and health goals. For targeted health benefits, consult a professional before increasing the dosage appropriately.
Q3: Does cranberry juice powder prevent UTI?
Cranberry juice powder plays a supportive role in urinary tract infection (UTI) prevention. It contains type-A proanthocyanidins, which can inhibit the adhesion of pathogenic bacteria such as Escherichia coli to urethral epithelial cells and reduce the likelihood of bacterial colonization. However, it is not a medication and cannot replace antibiotics for treating established infections.
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